aim’n Sportswear is stepping into a new segment with the launch of its running collection, Le Run. The collection combines technical materials and functional details with a strong design focus, created to make running both more inspiring and more comfortable—regardless of level or pace.

Le Run brings together technical solutions with high comfort, specifically developed for running, in a design where function meets versatility along with feminine, trend-conscious details. The collection includes everything from running shorts, tights, and tops to lightweight jackets and a running vest with smart storage solutions.

The vest is designed to feel lightweight throughout the entire workout, featuring breathable mesh, soft water bottles, reflective details, and an adjustable fit that moves with the body. Similarly, the tights and biker shorts are made from recycled materials that shape to the body with a soft “second-skin” feel and efficient moisture-wicking, while the extra-high waistband provides security and stability. The running shorts combine an airy outer fabric with built-in inner shorts, allowing for unrestricted movement. For cooler days or warm-ups, the collection is complemented by a lightweight sweatshirt made from breathable materials. Together with accessories like aim’n Running Glasses, it creates a complete look that works just as well during as after a run.

The color palette balances timeless, neutral tones with bold accent colors such as Peach, Lemon White, Silver, and the deep cornflower-blue shade Azure. Together, they form a versatile collection where each piece can easily be mixed and matched for a personal, individual expression.

“Our vision has always been to inspire a daily dose of wellness and movement in everyday life by encouraging energy and activity, with garments that both motivate and support you along the way. Le Run is our way of making running more fun, more inspiring, and a natural part of your lifestyle,” says Tekla Acs, founder of aim’n Sportswear.

In connection with the launch, aim’n Run Club is also introduced—a new initiative bringing together aim’n’s running community and customers. Through six planned training sessions, participants will receive expert tips and personal guidance from certified running coaches, while also getting the opportunity to test garments from the new collection. The initiative will launch in the home market of Stockholm and simultaneously roll out in Oslo, Berlin, and Amsterdam.